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Curly Kid Confidence

We make pediatrician-approved, super gentle, and curl-friendly formulas. So your little ones can love their curls too.

Founded by Curly-Mom, Sahar Saidi

As an entrepreneur and curly-haired mom to two young boys, I have never valued time more. When I launched Love Ur Curls® in 2017, I managed to simplify curly hair care for myself and millions of other curlies out there. But when I had wavy/curly babies of my own, I realized they needed something a little different…

Maximum Mildness

Gentle care for little curls, made with everything kids’ hair needs andnothing it doesn’t. Pediatrician-approved, tear-free, hypoallergenic,and free from harsh additives.

Sunflower Oil
Watermelon Seed Oil
Argan Oil
Lavender Extract
Chamomile Extract
Sunflower Oil
Watermelon Seed Oil
Argan Oil
Lavender Extract
Chamomile Extract

Join Our Community

Caring for little curls can be fun! We're sharing all the tips and tricks on Instagram @loveurcurlskids

Everything You Need to Know

Find answers about Love Ur Curls: ingredients, benefits, routines, shipping, and choosing products for every curl type.

What hair types are Love Ur Curls products made for?

Love Ur Curls products are thoughtfully formulated for wavy, curly, coily, and textured hair of all kinds. Whether your curls need extra moisture, frizz control, gentle cleansing, or daily styling support, our collection is designed to help enhance natural texture while keeping hair soft, healthy, and manageable.

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